VIDAL SASSOON
THE ORIGINAL SALON GENIUS.

Once upon a time women wore helmets that were teased, coiffed and pouffed. One man changed all that. Vidal Sassoon didn’t just revolutionize hairdressing. He elevated it to an art form.

SEE HOW IT ALL BEGAN

SALON GENIUS.
BRILLIANTLY PRICED.

Now experience revolutionary care, styling and color collections from Vidal Sassoon, the original salon genius. Perfected by experts, so you can have it all, at an affordable price. For hair that’s very silky, very shiny, very sexy – the Vidal Sassoon way, every day. It’s salon genius… in a bottle!

FIND WHAT’S VERY YOU

START VIBRANT.
STAY VIBRANT.

Now see yourself in long-lasting, salon vibrant color from the original salon genius. Perfected by experts, for the salon-precise shade you crave that stays vibrant for up to 8 weeks. It’s a haircolor revolution, the Vidal Sassoon way.

FIND YOUR SALON VIBRANT SHADE

SALON GENIUS
STYLING.

Want to go Very Sleek? Shake things up with one of our Salon Genius stylers. Our Repair & Finish Spray protects your hair and tames flyaways to seal in your look.

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VIDAL SASSOON THE ORIGINAL SALON GENIUS.

SALON GENIUS. BRILLIANTLY PRICED.

START VIBRANT. STAY VIBRANT.

SALON GENIUS STYLING.

VIDAL SASSOON
THE ORIGINAL SALON GENIUS.

SALON GENIUS.
BRILLIANTLY PRICED.

START VIBRANT.
STAY VIBRANT.

SALON GENIUS
STYLING.